Ben Williams CPsychol, AFBPsS, MA (Oxon), MSc.
Founder and MD of Sten10
Beyond Self Report: Neurological, Biological and Physiological Markers of Personality And The Use of These Assessment Methods in the Workplace.
Self report questionnaires are psychologist’s ‘go-to’ method for appraising people’s personality preferences; but they are not without their drawbacks. Whether it is differing levels of self-insight, an unwillingness to be truthful, alternative interpretations of the statements to be rated or other external influences such as temporary mood states; there are plenty of potential sources of error when using this technique to assess personality. However, there are an alternative range of methodologies that do away with self-report and seem to do reasonably well at identifying these same traits, especially when paired with advanced predictive algorithms. Whether it be voice analysis, eye tracking, facial muscle movement recognition or the assessment of ‘micro behaviours’ via the paradata gained from playing a game: could these methods be the answer to gain greater insight into people’s true personalities? And how might they be applied – and their use defended – in a workplace context? Ben presented a selection of methods currently being touted for use in an organisational setting and reviewed the strength of evidence for their use, along with an assessment of their practical usefulness.